Fail fast or win big

the start-up plan for starting now

by
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Bernhard Schroeder: Fail fast or win big (2015, AMACOM - American Management Association)

198 pages

English language

Published Aug. 10, 2015 by AMACOM - American Management Association.

ISBN:
978-0-8144-3478-9
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OCLC Number:
890807728

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3 stars (1 review)

Argues that entrepreneurs should stick to a "leanmodel" framework -- which allows for going from prototype to market in ninety days -- in lieu of a business plan since today's markets shift so quickly.

1 edition

Subjects

  • Planning
  • New business enterprises
  • New products